It is the “design makes the product” time, most of the designers is focus on the appearance or the parts, which is designed the products by their own idea. Though it would be outstanding out-look, the idea for it usually makes the lack of the practicability and workmanship development without the overall consideration. It could be even effected the customers ‘using experience.
The concepts is very simple: Living for life, not for living.
China is moving fast now, and we do not live for life as past times, we are all need to work at the pleasant environment during the workdays.
So we want to show under this trend, all of our department acknowledge it including brand design department and factory, it makes the products more delighted, that is also our goal for the mission.